Future of Cinematography: Advances and Opportunities - The American Society of Cinematographers

September 23, 2020

“It’s imperative for cinematographers to maintain an understanding of new technology if we want to retain a creative edge,” says ASC Motion Imaging Technology Council Chair Curtis Clark, ASC, who has guided this body of cinematographers, postproduction experts and technologists since its founding in 2003.

Original Article Source Credits: American Society of Cinematographers ,  https://ascmag.com/

Article Written By: David E. Williams

Original Article Posted on: August 03, 2020

Team planning a company video production with storyboard and camera equipment
Marketing team discuss
By Ryan Romkema May 22, 2026
Learn why planning is essential when creating a product or company video. Discover how preparation improves storytelling, saves time, reduces costs, and strengthens your brand message.
By Ryan Romkema May 15, 2026
Good sound makes videos more engaging, professional, and emotional. Clear audio improves communication, builds credibility, and keeps viewers connected to the content.
light, production, studio
By Ryan Romkema May 8, 2026
Lighting improves video quality, clarity, and mood. Good lighting enhances visibility, highlights subjects, and makes videos look more professional and engaging.