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Five Tips To Help You Shoot A Better Video

Author: Early Rising Productions | | Categories: Cinematographer , Cinematography , Corporate Video Production , Documentary Film Production , Film Production , Interview Video Production , Promotional Video Production , Video Editing Services , Video Editor , Video Equipment , Video Production Company , Video Production Services , Videographer , Videography


As more and more businesses are using video content to leverage social media, creating compelling videos that’ll create traction has become trickier. However, by keeping a few tips and tricks in mind, you can produce engaging content that’ll get people to notice your brand and increase your social media visibility. To help you use the right techniques and tools and create videos that can take your business to the next level, Early Rising Productions has listed five tips to help you shoot a better video. Keep reading to learn more. 

Tip #1: Shoot horizontal instead of vertical
The horizontal alignment of our eyes allows us to view the world horizontally. Therefore, when shooting a video, the horizontal format is far superior as it gives a proper framing and is pleasant to view. Scenes that involve multiple people or involve dynamics and motion look better on the big screen when they’re filmed horizontally.

Tip #2: Use screen overlay grid
If you want video content that captures the attention of the audience, you need to use video framing to your advantage. Using a screen overlay grid to frame your video carefully will allow you to emphasize and focus on the subject and details of your video.

Tip #3: Use manual settings
By shooting in manual mode, you can take reins by controlling the aperture, shutter speed, focus, and exposure to get the results you want. These will help you deal with tricky light situations and give you full control over your final video content. 

Tip #4: Avoid shaky video
Shaky footage can affect the focus and clarity of your video, thereby compromising the quality of the final content. Make use of tripods, gimbals, and other camera stabilizers to ensure that you get smooth shots.

Tip #5: Keep backgrounds simple
Backgrounds have a significant impact on how video content is viewed. A messy or irrelevant background can result in a poorly performing video. Keeping your background clean and plain will give your video a professional look and not shift the focus away from the subject.

If you’re looking for a video production company in Chapel Hill, NC, reach out to Early Rising Productions. With over fifteen years of experience in delivering quality video production services to our clients, we can help you produce a video that will capture the attention of the audience and drive your message home. Our customized approach and attention to detail allow us to bring our clients’ vision to the big screen and live up to their expectations. 

We provide videography, editing, corporate video production, film production, promotional video production, and other services to clients across Chapel Hill, Durham, Raleigh, Greensboro, Cary, Roxboro, High Point, North Carolina, Danville, Virginia, and beyond.

To learn more about the services we offer, please click here. To get in touch with us, please click here.  

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